Brandy, non-sparkling wine and whiskey are the most popular alcoholic beverages imported into the Philippines. During 2016, these three product subcategories accounted for more than three-quarters (76.5%) of all imported alcoholic drinks made available for Filipino consumers.
The overall value of Philippine alcohol imports more than doubled from US$46.4 million during 2012, improving by 147% to $114.5 million worth of imported alcoholic beverages for 2016. Year over, imported alcoholic beverages into the Philippines appreciated by 20.5% from 2015 to 2016.
In contrast, exports of alcoholic beverages from the Philippines totaled $15 million in 2016–or roughly one-eighth of the dollar value for imported alcoholic drinks.
Consider the gap between exported and imported beer: the Philippines exported $4.5 million worth of malt beer in 2016 compared to $6.5 million spend on beer imports.
Top 10 Imported Alcoholic Drinks in the Philippines
Below are the 10 major types of alcoholic drinks that the Philippines bought from international sources during 2016, sorted by dollar value in ascending order. Shown with parenthesis is the percentage change in value bench-marked against amounts imported in 2012.
- Brandy: US$41.7 million (Up 304.8% since 2012)
- Non-sparkling wine: $27.9 million (Up 30.7%)
- Whiskey: $18 million (Up 138.2%)
- Cider and other alcoholic beverages: $7 million (Up 2,144%)
- Beer: $6.5 million (Up 782.1%)
- Liqueurs: $3.7 million (Up 331.8%)
- Rum: $3.1 million (Down -5%)
- Sparkling wine: $2.9 million (Up 420.9%)
- Vodka: $1.9 million (Up 94.5%)
- Gin: $1.7 million (Up 1,416%)
Among the top 10 categories, the value of imported cider and other miscellaneous alcoholic beverages grew at the fastest pace. In second place was imported gin followed by beer, sparkling wine and liqueurs.
Countries Supplying Imported Alcoholic Beverages
Countries where Filipino importers source their alcohol purchases also depends on beverage type. Well over two-thirds (71.9%) of brandy imports originate from Spain. The United States supplies almost a third (30.9%) of Philippines’ imported wine (both sparkling and non-sparkling) followed by Australian wineries at 13%.
Almost two-thirds (65.2%) of imported whiskey are from Singapore followed by whiskies shipped from the United Kingdom at 29.4%.
The United States supplies 90% of the cider and other alcoholic beverages imported into the Philippines.
Almost half (48.7%) of the imported beer comes from Singapore with the remainder delivered from 24 other beer-exporting countries.
Three-quarters (74.4%) of liqueurs and other cordials typically are shipped into the Philippines from Singapore, while 85.9% of rum comes from America (75.8%) and Guyana (10.1%).
Singapore supplies 57.4% of Filipino-imported vodka. South Korea is the provider of choice for gin, generating 68% of total value for gin imported into the Philippines during 2016.
The World Factbook, Field Listing: Imports – Commodities, Central Intelligence Agency. Accessed on July 24, 2017
International Trade Centre, Trade Map. Accessed on July 24, 2017
Wikipedia, List of countries by alcohol consumption per capita. Accessed on July 24, 2017